Recurring Revenue Streams, Tara Tesimu EVP. CDO, Winsight

Published: Tue, 03/29/22

MediaGrowth Summit 2022

June 15th, 16th

(Focus Groups and Welcome Reception on June 14th)

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"What's Next!?"

...for the B2B Media Industry?

Agenda

Tara May Tesimu

EVP of Media & Chief Digital Officer at Winsight

"Why Running a Media Business is so Darn Hard — and How Recurring Revenue Can Help."

Running a successful media business in 2022 is no easy feat. You’re teaching a team to move at the pace of digital. Your competition isn’t just other media organizations. The cost of doing business is high and complex. Let’s talk about how a recurring revenue model allows you to put audience at the forefront of your strategy and can create a new path forward.

Tara Tesimu is EVP of Media & Chief Digital Officer at Winsight. Tara's career is focused on audience-focused digital transformation that drives revenue. She's led teams of journalists, digital producers and development to create optimal user experiences online and offline with a focus on data-driven decisions and proven results. Prior to Winsight, Tara was VP of Content and Product Strategy for Patch Media. She helped launch 900 hyperlocal sites.

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