How to Make Events
"Must Attend" for Attendees and Sponsors |
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Sponsored by 7 Knots Digital, which empowers CEOs and marketing executives of B2B media companies to confidently navigate the digital marketing landscape through lead generation, email strategy, marketing automation, audience growth campaigns, database health audits, strategic event marketing, and
more. |
MediaGrowth Excellorator is a Subscription Program. |
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Jason Young Chief Executive Officer Northstar Travel Group |
MediaGrowth will facilitate a conversation with Jason on events, with opportunities for audience members to participate. We'll ask him some of the following questions: - Northstar Travel Group produces many events, so you obviously have a lot of expertise in this area. Tell us a little about Northstar’s events.
- What events have been the most successful for you in
the last few years and why?
- What is the formula for making events “must attend”?
- A major reason to come to events is to network and interact with peers. How do you fulfill that need for your attendees?
- Referrals are the best way to grow. How do you get
attendees to invite their colleagues?
- What should be considered about the intersection of digital and events?
- There is much talk about the “Wow” factor in events. What are you doing to give your attendees a memorable experience?
- What marketing
methods are most successful?
- What do you do to keep sponsors returning, year after year?
- What changes have you made to increase ROI in the last couple of years?
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Also... Save the dates to ENGAGE! MediaGrowth Executive Summit
2024 February 6 & 7, 2024 Westin by Marriott, Sarasota, Florida |
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