JohnWallStreet delivers market intelligence to audiences involved in the business of sports. To make owners, executives, and investors in the sports ecosystem smarter, JWS offers deep insights and original research that clarify
trends, challenges and opportunities.
JWS creates special reports that dive into major changes in the sports industry. These reports are interview-heavy and built off of the strong relationships that the company's experts have developed. Events, roundtables and dinners provide clients access to the company's networks. And intelligence products such as team and league satisfaction surveys
blur into marketable services.
Randall's presentation will center around revenue streams beyond advertising and typical event sponsorships. He will discuss his experiences selling and leveraging research to drive event attendance and sponsorship.
Bio - Randall Friedman is CEO
of JohnWallStreet. An experienced B2B media operator, he has spent most of his career running leading media brands in the foodservice, retail and healthcare industries . Randall is an operator with strengths in strategic planning, marketing, and digital solution implementation.
As CEO of Lebhar-Friedman, Randall built high-quality content, digital first brands, and worked on
multiple acquisitions and divestitures. He has also worked for several years in the M&A world, executing sell-side engagements for data and media companies, at Oaklins DeSilva+Phillips.