Bobit Business Media
A TRANSFORMATIONAL PIVOT
Bobit is the industry pulse for partners and customers through essential content, experiences, and business intelligence. Erin will recount Bobit’s response to the changing needs of its events business and share key insights gained from the creation of their virtual events program. She will discuss the strategies for 15 live events in 2021 and outline the plan going
forward; how new technology will be used and what success will look like in this new world.
Erin Fields is the Vice President of Events for Bobit Business Media. She leads the team that executes in-person, virtual, and hybrid events in a diverse range of markets including automotive dealer, fleet, public safety, and professional salon. Prior to Bobit, Erin spent 9 years in operations for MAGIC at Informa, the largest fashion tradeshow in the United States.
