Conferences, trade shows and other face-to-face events are predicted to become a substantially larger percentage of B2B media revenue in 2019.
Community engagement, continuing education, actionable takeaways and recognition awards are all part of the new experience-oriented models that are attracting more participants and generating more profits for B2B media companies.
Thomas Kemp
CEO of Northstar Media will present on hosted buyer events.
Bruce Cummings
CEO of Advantage Business Marketing will present on utilizing
technology to promote events.
Joyce Neth
VP of Audience Development at WATT Global Media will share
insights on engaging attendees.
They will answer audience questions during the live webcast.